厦门大学-杜兰大学 MBA商业模式案例竞赛

地点:厦门大学

2016年03月20日 08:00-2016年03月20日 17:00

开始时间:

2016-03-20 08:00

结束时间:

2016-03-20 17:00

2016-03-20 08:00 ~ 17:00

为促进厦门大学MBA 与美国杜兰大学MBA 学生的国际交流,提升MBA 学生商业分析、决策和问题处理能力,厦门大学-杜兰大学两校将于320日在厦门大学管理学院举办MBA商业模式案例竞赛。比赛采用两校联合组队的方式进行。 现面向厦门大学MBA 在读学生开放报名。


比赛时间2016320日全天

参与人员40名杜兰大学MBA学生

  30名厦门大学MBA学生

地点:厦门大学 (具体教室另行通知)

评委:杜兰大学商学院教授、厦门大学管理学院教授、企业家代表

报名条件:

1、熟练的英语听说读写能力,英文口语和演示能力强者尤佳。

2.良好沟通和演讲技巧, 良好的团队合作精神;

报名方式:

该比赛采取自愿报名,MBA 中心择优筛选的原则。咨询电话: 0592- 2188786  

报名截止时间:2016310

学分计入凡参加竞赛的同学,可计入第二课堂1学分。


案例比赛形式:

1, 参赛学生分为10组,每组2-3名厦大MBA学生与4名杜兰大学MBA学生,由评委现场决定分组。

2,拿到案例后,每组在规定时间内进行讨论与准备。

3,第一轮演示:10组参赛队伍分为2个教室,每个教室5组。每个教室由评委选出一组最佳。其余参赛选手也可参与评分,选出一组候选。最佳和候选队伍同时进入第二轮演示。

4,第二轮演示:第一轮演示选出的两组最佳队伍,分别进行演示。由评委选出比赛最终获胜队伍。


联合竞赛方式详见英文介绍:

Xiamen / New Orleans Business Model Case Competition

 

Competition Structure:

Teams made up of two or three Xiamen and four Tulane MBA students would be created by the faculty. 

 

Student teams will be presented the case and then given approximately three hours to develop a new venture concept and pitch it to a panel made up of the fictional funds investors.  Faculty would be available to advise and coach the teams as they prepare their pitches.  After approximately two hours teams would need to submit short executive summaries written in English and mandarin.  Final presentations would be delivered in English, teams may choose to also include mandarin components, slides and visual aides would all be written in mandarin.   

 

Presentations will be done in two rounds, in the first round teams will be divided into two groups in two separate rooms.  In round one five teams would present concurrently in each room, and each team will present for 5 min plus 5 min of questions and answers.  This round will be judged by faculty members from each school potentially supplemented by members of the business community in Xiamen.  Judges will select one winning team from each room.  Students would also evaluate the team presentations in each room, these scores would be collated and used to select one additional finalist ('wild card' team).  This round would take around 70-80 min.

 

Finalists will be given a 30 min break to prepare for the finals presentations.  Executive summaries could not change but teams could modify their presentations and presentation slides.  During this time we could have a guest speaker or panel discussion for the students (minus the finalists).  

 

In round two, the two winning teams plus the 'wild card' team will go on to present to a final panel of Xiamen business leaders.  Final presentations will follow a similar format with the teams given 10 min in total to present and answer questions.  Presentations should be given in English, slides and visual aides should be in mandarin.  The Q&A session would be facilitated by a Xiamen faculty member. Judges would then select a single winning team based on their likelihood to pursue investment opportunities with the proposed new venture concept.  This round would take around 60 min.

 

背景链接:

杜兰大学(Tulane University),创建于1834年,位于路易斯安那州新奥尔良市,是美国南部一所历史悠久的顶尖研究型私立大学。学校的教育和研究涵盖诸多专业领域,近年来该学校更以其商学院和医学院而闻名。2009年被《美国新闻和世界报道》评为一级国家级大学,历年排名在全美前50名左右。这所学校共有学生1.2万人,包括6000多名本科生。1000多名教学研究人员中,包括诺贝尔奖获得主和众多国际级学科领军学者。杜兰大学成立至今,它校友及教师中有两人获得诺贝尔奖,五人获得普利策奖,其校友中更不乏有雅虎公司联合创始人、CNN前首席执行官、壳牌石油集团前首席执行官、哥斯达黎加总统等全球各界精英。杜兰大学对学生要求严格,是一所治学严谨,历史悠久,其商学院、法学院、医学院更是在各自领域内名列前茅, 闻名遐迩。


 

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